Fresh food, made for the dogs we love.

Wag & Willow is a small, family-run kitchen in Fort Myers, Florida, devoted to crafting fresh, human grade dog food in small batches. We believe a dog's bowl should hold nothing we wouldn't feed our own family, so every recipe begins with premium proteins, vibrant vegetables, and wholesome grains — simmered gently to lock in the flavor and nourishment that commercial kibble leaves behind. No fillers, no preservatives, no corn, wheat, or soy. Just real, whole ingredients, vacuum-sealed fresh and delivered with care.

Our food is for dogs whose people care about longevity, vitality, and the everyday joy of a good meal. Whether you're nudging a picky eater back to the bowl, supporting a senior with a sensitive stomach, or simply choosing to feed better, we craft each batch to help bright eyes, glossy coats, and more playful days. Every dog is part of the family, and we believe they deserve to eat that way.

Wag & Willow is built and run by a local family who wanted better for their own dogs and couldn't find it on a shelf. What started in a home kitchen has grown into a small-batch atelier — still made by hand, still sourced with intention, and still made with love. We're proud to serve the Southwest Florida community and the dogs who make every house a home.

real food, real love